Most artists misunderstand the art market. They may produce great artwork, but if the price point is not set correctly for the customer/buyer and they haven’t done enough marketing/promoting to allow potential buyers to even know about their artwork in the first place, then as artists, they will inevitably suffer, with low sales, which in turn may hurt their confidence or self-esteem, and over time, they will lose motivation and just give up on the dream of becoming a full-time professional artist. Yes, it’s sad, but from my own research, I know it to be the case for perhaps over 98% of artists in the world. And those artists that do ‘fail’ in the art world, just accept that art will forever be just a hobby for them, and never a way to make sufficient enough money to support them with a full-time income. Now let’s consider the 1% or 2% of artists that do have successful art careers. It’s almost always the artist’s who have a certain talent for art (they don’t have to be great artists), and are business savvy (and who have an excellent grasp or understanding of the art market), who are able to carve out not only a lucrative career in the art world, but who are often able to earn substantial amounts (even millions of dollars) as a reward for their ability to fuse their art talent with their business acumen, and become ‘big hitters’ in the art world, in terms of their income. Of course, you are welcome to disagree with me on this. Let us know your thoughts on this topic by leaving a comment below. I'll see you again in the next blog post my friend ... Chris Zanetti.
0 Comments
Leave a Reply. |
Author:
|